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LG Just Announced the CineBeam Qube, a Gorgeous 4K Projector

This is LG's latest--and probably the most good-looking--CineBeam series offering.

LG recently announced a really good-looking projector, the CineBeam Qube. It also supports 4K and a bunch of other cool specs, but its “eye-catching minimal aesthetic” is what the company seems most proud of. As it should. The CineBeam Qube is pretty cute.

LG’s latest offering is being marketed as a “stylish interior accessory”. The aim is for it to quietly blend with your room decor because of its subtle, low-profile design. It also features a 360-degree rotatable handle that adds to its modern aesthetic. Weighing just 3.2 lbs, it’s also quite portable.

The CineBeam Qube is more than just an artsy gimmick. It offers 4K UHD (3,840 x 2,160) resolution 120-inch images despite its small, inconspicuous size. In terms of image quality, you get a 450,000:1 contrast ratio, a 500 ANSI Lumens brightness score, and 154 percent coverage of the DCI-P3 color gamut. According to the company’s claims, you get to enjoy content in exactly the kind of quality the creators intended.

The Auto Screen Adjustment is another helpful feature on the newest CineBeam projector, which means it uses auto-focus to automatically figure out screen placement and size for a hassle-free overall experience. There’s also an image-mapping feature on it which allows it to play digital images when it’s not in use. This means it can continue to enhance your room’s aesthetic even when it isn’t playing anything.

The CineBeam Qube 4K runs the latest version of LG webOS, so easy access to all your most popular streaming services isn’t something to worry about.

The US pricing and availability details aren’t out yet and will be announced at a later date.

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